Sunday, 29 January 2012

Selfridges, London


Following the huge success of last years launch the pioneering ‘Bright Young Things’ project is back and bigger than ever for 2012. 
The exciting windows have been unveiled at Selfridges London which feature an amalgamation of kaleidoscopic scenes, giant smiley faces and conceptual designs from fifteen UK-based emerging talents.
The second Bright Young Things scheme features a total of fifteen UK-based emerging talents from the worlds of fashion, art and design and food. 
From 6 January 2012 until the end of February, each of the Bright Young Things will take over an Oxford Street or Duke Street window – their brief is solely to communicate the essence of their work. With one million people walking past the famous windows every week, the displays provide an incredible launch-pad for these fledgling designers to showcase their creations to the public. 
The Bright Young Things’ products will be available to buy from three pop up shops in store as well as online at Selfridges.com.